Into the Arctic

Into the Arctic_Stories
About life in the Arctic, industrial activities trying to exploit the region and climate change, as documented by team Aurora’s expedition to the North Pole in April 2013


Into the Arctic


Role of user


User experience

interactive documentary

Environmental observer

FWA mobile of the day winner

Cinematic UI, no full screen, medium interactive

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The creators

 Hello Monday

The funders

 Greenpeace Nordic

New format headers how

Interaction by

Structured by

Media used

Mouse click or touch (mobile)

Daily itinerary stop with written reports, photos & video; chapter on wildlife & ‘Arctic villains’

Itinerary map, photography, video

Full web access

Social media


Signing the cause’s petition

New format headers rd


New format headers pla


New format headers why




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